Bumper Stickers ...an exploration in visual rhetoric
According to a blog on Esurance.com, bumper stickers have been a part of our conversation since 1927. Many of the first examples focused on politics, but as we all know, in modern times the message can be anything.
Some include images while others consist entirely of words, usually in the forms of short phrases and fragments.
All incorporate the principles of visual rhetoric: font (typography), color, shapes, images. They convey a specific tone regarding a message and evoke a certain mood in the audience.